VISION EXPO to transition to single annual event from 2026
- By Editorial Team
Vision Expo, the US trade event for the optical industry, produced by The Vision Council and RX, has announced that from March 2026, the event will become, starting in Orlando, Florida and rotating through major US cities.
According to the organisers, the new Vision Expo will bring together the entire optical community once a year, beginning with Orlando in 2026, followed by Las Vegas in 2027 and New York in 2028. The 2029 location will be announced at a later date. Vision Expo West in Las Vegas will take place as planned from 17-20th September 2025.
The move comes in response to extensive feedback from exhibitors, attendees, industry partners, and board members, with the aim of positioning Vision Expo as “the definitive hub for product discovery, education, innovation, and connection”.
“Vision Expo was created to serve the industry, and this move reflects a strategic investment in its future,” said Ashley Mills, CEO of The Vision Council. “By uniting the industry in one powerful annual moment, we create space for greater innovation, stronger partnerships, and long-term growth.” The new Vision Expo format is set to deliver an experience that maximizes value, streamlines participation and reflects the dynamic needs of a changing marketplace while expanding the show’s overall impact.
“Focusing our efforts into one major US event allows us to go bigger, stand out more, and deliver a stronger overall experience,” says Jamie Shyer, co-CEO/COO of Zyloware. “It’s the right move for the industry, giving both exhibitors and attendees more value through greater visibility, focus, and impact.”
“As a long-time attendee, the industry event calendar can be overwhelming and choices need to be made based on how to best meet our growing business needs,” said attendee Mollie Tavel Kaback, Vice President of Dr. Tavel, & Founder of Alternate View. “A bigger, better, single Vision Expo event means we can show up, accomplish everything we need to do in one place, and leave energized for the future.”
“By concentrating resources to produce one yearly show, Vision Expo strengthens its position as the can’t-miss optical event in North America,” said April Stackhouse, Event Vice President, RX. “Participation is easier than ever, and the show will be better than ever – we are investing in immersive experiences, curated programming and exclusive opportunities for product launch and new business that can’t be found anywhere else.”
The show dates have been published as follows:
- Vision Expo 2026: 12–14 March, Orlando, Florida – Orange County Convention Center
- Vision Expo 2027: 11–13 March, Las Vegas, Nevada – The Venetian Expo
- Vision Expo 2028: 30 March–1 April, New York, New York – The Javits Center.
Vision Expo organisers say they will continue to offer top-tier accredited education, networking and product discovery, now more valuable and impactful than ever before.
