VERA WANG EYEWEAR launches in UK with Atlantic
- By Editorial Team
Vera Wang has announced the official launch of Vera Wang Eyewear in the United Kingdom – distributed by Atlantic Optical. Bringing her signature blend of high-fashion sensibility and everyday wearability to the British market, the collection offers a curated selection of optical and sun styles that reflect the designer’s couture heritage. Known globally for transforming the bridal industry and her perennial presence on the Hollywood red carpet, Vera Wang’s expansion into the UK eyewear market marks a significant milestone in her brand’s European growth. The collection is designed for the modern woman who views her glasses not just as a necessity, but as a defining fashion accessory. Vera Wang’s journey in fashion is exceptional. After spending 16 years as a fashion editor at Vogue, followed by serving as design director at Ralph Lauren, she opened her flagship bridal salon at the Carlyle Hotel in New York City in 1990. Since then, she has built a global lifestyle empire spanning fragrance, home, jewellery, and ready-to-wear. Her entry into the eyewear sector represents her commitment to dressing women from head to toe, ensuring that the “Vera Wang aesthetic” is accessible through every lens. Vera Wang Eyewear is produced by Kenmark Eyewear and distributed in the UK by Atlantic Optical.
