- By Rossella Marcazzan
While in recent years there has been a noticeable increase in vision problems among children, it is undeniable that there’s also been a clear shift in how kids’ eyewear is perceived. Glasses are no longer seen as purely functional; they’ve become a real part of little one’s personal style. This trend has led more and more brands – in recent years – to expand their lines with fun, colourful collections designed specifically for smaller faces. Although comfort, resistance and durability, UV protection, adaptability and adjustability are crucial drivers when choosing glasses, the aesthetic aspect is equally important. While parents want their children to feel confident and happy wearing glasses, kids look for styles that make them feel like protagonists and teens want to look cool. Bright colours, bold shapes and creative designs are among the most appreciated elements. The options are endless: from rounded frames in pastel tones to statement styles with neon inserts or metallic finishes to designs inspired by timeless classics worn by adults. The children’s eyewear market has clearly evolved, moving from a pure functionality-choice to a perfect fusion of comfort, performance and style, giving life to collections that make eyewear a standout element in every child’s look.
RAY-BAN BY ESSILORLUXOTTICA
STYLE: AVIATOR KIDS
Get ready to explore the world with the Mini Aviator Summer Capsule by Ray-Ban. Featuring the unmistakable pilot shape of the original sunglasses, these playful frames, which come in four bold colour variations, with solid tinted lenses and matching cords, are made for big outdoor adventures that summer brings.

ETNIA BARCELONA
STYLE: SS25 KIDS COLLECTION
The Kids collection for the SS25 season is all about colours, joy and fun. Under the slogan BeAnArtist, the brand invites little ones to unleash their imagination and explore the world through their boundless creativity. The new Kids collection features 11 models all inspired by animal names and boasting unique shapes.
LAZER
STYLE: LAZER JUNIOR 2246
Designed for kids who want a clean yet playful look, this unisex, minimalist round frame come in five lively colour options. The new Lazer Junior collection reflects the brand’s dedication to quality eyewear, combining style, durability and everyday versatility for young wearers.


J.F. REY
STYLE: BISCUIT 2025/2461
The J.F. Rey KIDS collection unveils stylish and inventive design for children aged 4 to 12. These rounded cat-eye in translucent acetate showcase a dynamic blend of blue and pink hues in a mosaic-like pattern that shifts playfully with the light. The striking combination of colours and the softly sculpted edges makes Biscuit a perfect match for kids who love to stand out through fun fashion choices.
LOOKKINO
STYLE: SENSIFIT 3490 SERIES
The new collection represents a perfect blend of innovation, durability and contemporary design. It includes four distinct styles, from a classic rectangle silhouette to a more butterfly, the two-tone pairings colors express a sophisticated but playful look.

PAUL & JOE BY
SEAPORT ODLM
STYLE: JOY 02 – VE67
The “Little Paul & Joe” collection is like a happy and poetic universe, animated by a playful and fairytale spirit. In these sunglasses, the translucent sugar-paper-colored acetate brings the geometric hexagonal front into the spotlight. Contrasting brown lenses add a touch of sophistication, while the playful animal detail on the temple refreshes the mood, giving the frame a fun and whimsical twist.
ROLF
STYLE: FROG
The Wire Kids collection makes a clear statement for preserving the planet as these 3D printed models are made by Plant-based material. The FROG model features a rounded shape which come with a green insert that gives a colourful accent to the frame.


IZIPIZI
STYLE: STADIUM COLLECTION
The new STADIUM summer collection is inspired by thrilling atmosphere of the stands and the positive energy that is released at every sporting event. This collection, with cool pantos shapes and vibrant colors, embodies the overflowing energy of unforgettable moments. It’s never too late to get in the game!
LINDBERG
STYLE: DIRK
Part of the LINDBERG Air Titanium Rim kid/teen collection, these sophisticated rounded square optical glasses have an aesthetic and minimalistic design characterised by the absence of excessive decoration: the internal tortoiseshell ring add contrast and depth to the clean design.


GÖTTI SWITZERLAND
STYLE: NALU
The Götti Dimension Next collection for kids features lightweight, flexible and fully customizable glasses. The Nalu model – crafted using advanced 3D printing technology – blends a modern design with a playful spirit. The matte-finish front comes in a refined teal blue, while the temples stand out in a lively flamingo pink, creating a fun contrast.
PANAME EYEWEAR
STYLE: LULU
Lulu, a name that evokes a cheerful personality, bursting with imagination and a hint of eccentricity. With its original shape, this frame from the Tronche de Cake collection, is perfect for kids who love to express their individuality. Comfortable and full of energy, it keeps up with their boundless creativity.


