POLICE sustainable capsule with Zac Efron
- By Editorial Team
Police strengthens its partnership with Zac Efron—who served as ambassador for the previous campaign—with the creation of a capsule collection “designed for those who follow their instincts, explore fearlessly, and approach every new experience with curiosity and determination”. Three sunglasses, developed with the actor’s direct involvement, become iconic accessories: each model features Zac Efron’s signature on the temples and lenses, embellished with a stud with the peace symbol. The acetate frames combine sophisticated shapes and refined details, reinterpreting Police’s bold and recognizable style for everyday wear. The collection combines sustainability and innovation. The Square and The Round models are made of Acetate Renew, a cutting-edge material that combines bio-based wood pulp cellulose (43%), ISCC Plus (mass balance approach)-certified recycled material (27%), and plasticizer, stabilizer, and pigments (30%).
The lenses are made of bio-based nylon, composed of 39% resin derived from castor plants, obtained through a production process with lower environmental impact than traditional lenses while maintaining all their properties. The Mask model combines sustainable design with high performance: the rPET frame is made from 100% recycled plastic bottles, while the Zeiss Sustainable Polyamide lenses, containing 39% recycled organic materials, are produced exclusively with renewable energy, reducing CO₂ emissions by 50%. The Mask is also available with an Irid® electronic lens version, capable of adapting their color and filter to ambient light in just 0.09 seconds, one hundred times faster than traditional photochromic lenses, without the need for batteries or charging. Completing the offering is special packaging: 100% recycled paper packaging with an FSC-certified recyclable paper label and a 100% recycled nylon pouch, underscoring the collection’s commitment to the circular economy and sustainability.
