OAKLEY is apparel sponsor for Canada Snowboard and Finland Snowboard
- By Editorial Team
For the first time in its history, Oakley is an official apparel sponsor of the national freestyle snowboard federations of Canada and Finland, while also supporting Freestyle Ski athletes from New Zealand with purpose-built competition gear. Drawing on decades of experience in extreme environments, Oakley’s snow apparel fuses forward-thinking design with technical precision, built to endure the elements while amplifying athletic performance. Engineered for Halfpipe, Slopestyle, and Big Air, each piece enhances movement, maximizes freedom, and embodies the energy of modern snow culture, according to the company. “Stoked on the collab between Oakley and Canada Snowboard for our Olympic Outerwear,” said Team Oakley athlete Cameron Spalding. “Oakley has been home to me for many years now and I know the gear will perform to the highest standard. The design and colourways are making for a clean kit, and the fit is exactly what we are looking for as Snowboarders, they nailed it.” Oakley’s outerwear for Canada Snowboard channels speed, precision, and national identity through bold construction, dynamic graphics, and a nod to heritage.
The Canadian maple leaf is reinterpreted, capturing velocity and national pride, while speed lines across the sleeves amplify forward momentum. Classic reds are reimagined through bold colour-blocking within modern Oakley silhouettes. “Snow has always been my element, and Oakley has been with me every step of the way,” said Team Oakley athlete Rene Rinnekangas. “Every piece is engineered for performance, letting push my limits on the mountain, and being part of Oakley’s first-ever national team sponsorship makes this moment even more special.” Oakley also supports Finland Snowboard athletes and staff through the Aura collection, a high-performance outerwear and accessories system for the Snowboard Freestyle, Halfpipe, Slopestyle and Big Air events. For New Zealand, Oakley delivers high-performance outerwear engineered exclusively for Freestyle Ski, designed to keep athletes moving with precision and confidence. Bold black-and-white graphics push the nation’s identity into motion, while the signature Ellipse motif energizes every line and curve.
