MIDO invites applicants for 2025 show Awards

Optical retailers from all over the world are now able to register for the historic Best Store Award, which this year reaches its 10th edition. Registration is open for this important award until 8^th January 2025.  The renowned prize, created by MIDO for the best optical retailer at an international level is divided into the categories of Design and Innovation. Awarded by an international jury of design and retail experts, managers, creative directors and  journalists,  the prize will reward the optical retailer that has distinguished itself for the best shopping experience, the atmosphere, the furniture, unusual materials, or a particular layout of the store (for the Design category) or for digital and traditional communication, interaction, the proposal of customer services, and again for their history and human and emotional aspects (for the Innovation category). 

Additionally, exhibitors can now apply to take part in the CSE Award – Certified Sustainable Eyewear, created by MIDO with ANFAO and Certottica, an award which assesses sustainability in the eyewear sector at an international level. The deadline for applications for the CSE Award is 13^th December 2024.

Sunglasses, a frame or a case can be submitted: an authoritative jury will evaluate the competing products which, in order to win the prize, must have been made in compliance with the principles of sustainability. Recycling of materials, reduction of consumption in production and distribution processes, and enhancement of the supply chain are some of the criteria that the jury will use to select the winners.

Finally, MIDO exhibitors are able to put forward their stand for the Stand Up For Green award (by 15^th January 2025), which recognizes the most sustainable exhibition space in terms of attention to environmental impact and the use of materials.

Interested parties can apply to all the awards by filling out the online forms available in the “Awards” section of the MIDO website.

Mido.com