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LIU JO presents styles featured in S/S 2024 campaign

The Spring/Summer 2024 Liu Jo eyewear collection renews the codes of sophisticated self-confidence the House is famous for, offering a modern take on its signature glamour, joyful, and elegant femininity. The models starring in this season’s advertising campaign are part of the new Golden Flair collection; crafted in premium acetate, they boast sleek, stylish shapes and unique metal embellishments on the temples, which host the Liu Jo logo highlighting their identity.

The cat-eye front of the premium acetate sunglasses – model LJ792S – is matched to bold temples adorned by the Liu Jo logo and a hammered metal inlay, whose coordinating colours complement the shade of the frame. Part of the new Golden Flair collection, this model appears in White in the Spring/Summer 24 advertising campaign but is also available in Black, Dark Tortoise, and Blue Tortoise. 

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Also part of the new Golden Flair collection, the rectangular optical style LJ2798 updates the timeless shape of its premium acetate frame with a hammered metal inlay on the temples. Also on the temples, the Liu Jo logo confirms brand identity. Though the style appears in Black in the Spring/Summer 2024 advertising campaign, it is also available in Marble Light Brown, Marble Blue, Marble Violet, and Marble Red acetate variants.

The new sunglass and optical styles of the Spring/Summer 2024 advertising campaign are available in all Liu Jo boutiques and through selected retailers as well as online.

LIU JO Eyewear is produced by Marchon.

Marchon.com

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