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- April 12, 2024
L.G.R has inaugurated its first flagship store beyond Italian borders, in Paris, located at the prestigious Rue du Temple, 59. An historic street nestled in the Marais district of Paris, the area is renowned for its rich cultural heritage and vibrant atmosphere, making it one of the city’s trendiest neighbourhoods.
With its boutiques, cafes, and art galleries, the location offers a diverse blend of architectural styles ranging from medieval buildings to Haussmannian structures, thus reflecting the varied history of Paris. With its sophisticated ambiance and plethora of attractions, Rue du Temple remains a beloved destination for both locals and tourists, encapsulating the essence of Parisian charm.
Following the success of its five stores across Italy in Rome, Milan, Florence, and Venice, L.G.R is extending its reach with the opening of its inaugural store abroad in the vibrant capital of France.
The launch of the Paris store marks a significant step forward in the brand’s retail expansion strategy. This latest not only grants Parisians the opportunity to experience firsthand the craftsmanship and distinctive design of L.G.R eyewear but also signifies a significant milestone in the brand’s global growth initiatives. The opening of the store in one of Europe’s most influential capitals demonstrates L.G.R’s commitment to strengthening its presence in the international market, the company states.
The Paris store provides a unique opportunity for customers to admire and try on the brand’s iconic eyewear collections, renowned for their timeless style and craftsmanship that has made the brand famous worldwide.
Luca Gnecchi Ruscone of L.G.R said: “Since the inception of L.G.R, I’ve harbored a dream: to spread our commitment to Italian excellence and artisanal craftsmanship worldwide. With the unveiling of our first international store in Paris, we’re making strides toward turning this dream into reality. Paris stands as a beacon of fashion and style, and we are honored to contribute to this tradition with our collections of handcrafted eyewear made entirely in Italy. This debut store beyond Italian borders forms part of a broader strategy for international expansion, with additional openings slated for the coming months.”