DATE 2026 new edition will take place at Salone Margherita, Naples

DaTE 2026 is scheduled from 12th to 14th September at the Salone Margherita in Naples. The list of exhibitors is now available on the website. According to the organisers, companies have shown positive interest from the very beginning and, even before the official opening of the sales campaign, numerous spontaneous requests have arrived. After the “reboot” edition at Cocoricò in Riccione, which brought together 110 brands and over 1,000 visitors, DaTE confirms its growth path also thanks to the visibility obtained during MIDO with the interactive installation and campaign “Behind every frame a role to play” created by Cristina Frasca, co-founder together with Dante Caretti. For 2026 the format focuses on an unusual location, low costs to support businesses and innovative timing: opening on Saturday from 2pm to 7pm, followed by the DaTE Party. On the Sunday, DaTEwill be open from 10am to 6pm, and on the Monday from 10am to 2pm. The DaTE party is always one of the most anticipated moments. According to the organisers, the Salone Margherita, a jewel of the Neapolitan Belle Époque, is a venue that, due to its atmosphere and identity, is perfectly suited to this type of experience.

In an informal setting, professional meetings and business appointments become more spontaneous relationships, facilitating dialogue between exhibitors, press, buyers, opticians and designers and strengthening the sense of belonging to a creative and selective community….

Among the new features of the 2026 edition is the inclusion of lens producers, in order to torepresent the contemporary eyewear supply chain fully. Salone Margherita is easy to reach from Naples Centrale railway station in about 15 minutes by taxi or 10 minutes by metro Line 1 (Municipio stop).

Dateyewear.com

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