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CUTLER AND GROSS introduce ‘Desert Playground’ Collection and campaign

British luxury eyewear brand Cutler and Gross have launched their Spring / Summer 2024 collection: Desert Playground. The collection pays homage to the sun drenched, glittering epoch of Palm Springs. The inimitable eight styles – seven opticals and five sunglasses intertwine classic and contemporary silhouettes with the architectural magnificence of Palm Springs, for a completely distinctive style.

Each frame reflects the cinematic grandeur of 1950s Hollywood and draw inspiration from the Modernist architecture of this bygone era, which was frozen in time by Julius Shulman’s iconic photography.

The new shoot by Cutler and Gross is the work of the acclaimed photographer, Frederic Auerbach, known for his sensational shots of Hollywood’s elite.


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