ZEISS
Visufit 1000

L&T news
July 31, 2019

ZEISS VISUFIT 1000 is a platform for the digital determination of 3D centration data, which is precise, quick and easy to use. With only a single shot a 3D image of the consumer can be created. Nine cameras and 45 million points ensure maximum precision of centration data. ZEISS VISUFIT 1000 provides the consumer with a 180° visualization of his/her head with the frames selected. Consumers try on at least seven different frames.
The visualization means they can see themselves from different angles on iPad or PC. A study from ZEISS (conducted in 2018) on centration confirms that online shopping has become routine for most consumers. Yet when they plan to buy glasses, 98% of those eyeglass wearers surveyed put their trust in an eye care professional and purchase their glasses offline. According to this study, the reasons for purchasing glasses offline are clear: consumers want precisely fitted lenses, good service and the expertise of an eye care professional. These are all areas where, in the future, eye care professionals can stand out from the crowd thanks to digital applications, systems and platforms – such as those by Zeiss. Currently, 52% of eyeglass wearers surveyed would consider purchasing their glasses online in the future. The same amount of respondents said that choosing frames virtually at home is very appealing to them. But at the same time, the majority (66%) admitted that a consultation with an eye care professional is still very important. According to Zeiss, this means that a local expert, someone they can trust, cannot be replaced. In this way eye care professionals can benefit from strengthening this relationship by enhancing the consultation with future-proof technology like ZEISS VISUFIT2 1000.

www.zeiss.com

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