BCLA webinar in October (UK)

L&T news
September 18, 2020

Helping eye care professionals to grow their contact lens business will be the subject of the next BCLA webinar, with the session giving a series of tips and advice. Presented by Dr Neelam Patel and Shelly Bansal, the webinar will discuss monthly payment care plans as a method of growing an existing contact lens business. Dr Patel said: “Monthly payment plans have the potential to improve patient retention, allow the practice to price products competitively and create a more sustainable business model. This webinar will present the findings of practice-based research around monthly payment care plans, and discuss how to successfully implement, customise and evolve them in community practice. This is particularly relevant in an increasingly competitive market but also during the recent COVID-19 lockdown period”. Neelam currently shares her working week between independent practice and hospital optometry, while Shelly’s own independent practice has a client base of over 16,000 patients and where 40 per cent of the overall turnover is both contact lens and fee-based related. The online session will be held between 18.30 and 19.30 (GMT) on Thursday, 15th October 2020.


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