Vision Expo East:
Ørgreen Optics titanium

“modernist” inspired launch

Author: Editorial team for Orgreen Optics

What's on in Europe
March 18, 2019

Launching at Vision Expo East in New York this week, Ørgreen Optics announces the launch of six new titanium frames for men and women, created as a special tribute to Scandinavian modernism. The frames pay homage to Nordic Funkis and prominent features of Scandinavian urban architecture. In true functionalist style, the collection is crafted with special attention for the materials, and offers a pared-back design based on technical excellence and experimentation.
The collection represents Ørgreen’s forward-focused work in Japanese handcrafted titanium. By rounding the edges of the frames with a milling head, a softer, smoother look is achieved in the metal material - a feature usually only found in acetate frames. All the styles are completed with tinted end tips that enhance the colour of the fronts, and sand blasted or gold titanium nose pads. The clay matte finish confers a contemporary and polished touch to the frames, according to the company. This approach stays true to Ørgreen’s trademark style across its other lines: combining the aesthetics and traditions of Scandinavian design with Japanese manufacturing.

\\ Model Paddehatten

The new styles come in a colour palette of deep space blues, azure green, and two new proposals, one that plays with three contrasting hues, and one that explores a tone-in-tone effect. Honoring the Scandinavian design principles of simplicity, minimalism and harmony, the new styles are named after some of the most iconic landmarks of the modernist movement, including the Shell-Haus in Berlin, Olavi Sortta’s Tilkka, Arne Jacobsen’s Paddehatten and the Everett House, and the prominent Finnish architect/designer, Alvar Alto.

www.orgreenoptics.com

\\ Model Tilkka

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