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May 18, 2020

Peoples from Barbados, the eyewear label by optometrist/entrepreneur Alicia Hartman, has released a new 2020 campaign, shot on location at Half Moon Fort, Barbados Island. The images are accompanied by a new poem written exclusively for the brand by street poet Kevin Devaney – and dedicated to the ‘peoples of Barbados’.

“If the future that you are gazing towards is as bright as the Bajan sun, remember, it is a star and you are too, Peoples from Barbados”
Kevin Devaney for PFB Eyewear

The new campaign featuring Barbadian model Jalicia Nightengale was photographed by Jaryd Niles-Morris, the Barbadian born photographer who launched Hartman’s first photographic projects in 2018. Since the launch of Peoples from Barbados (PFB) Eyewear in Spring 2016, Alicia Hartman, has captured a completely unique energy and spirit through her personal vitality, and commitment to and passion for her culture and close-knit community. Creator of Barbados’ first luxury eyewear collection, she says her frames represent a captivating celebration of the Bajan lifestyle with a contemporary style and authentic quality that appeals to all ethnicities and ages.

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