Versace Eyewear introduces the Versace collection for children—the brand’s first collection for youngsters that brings its legendary style to the world of children’s frames. Fun, vibrant and energetic, the debut collection features “classic, comfortable designs complemented by vibrant, popping colours in optical and sun styles for boys and girls”, with the aim of creating a mini-me makeover for children who love fashion. Reworked from the archive and drawing on classic signature detailing, the VK4428U sunglasses model has a “diva attitude in a mini-me style”. The oval acetate frame features two Medusa medallions on the temple for bite-sized authentic Versace allure. This model is available in a universal fitting and joyful colours of fuchsia with dark grey lenses and transparent violet with light violet lenses. The optical collection includes model VK 3323U, a rock Icon look for everyday glamour, featuring the Butterfly Medusa medallion across the temples in a colour coordination with the frame. The launch of the new Versace Children’s Collection is supported by a dedicated campaign and cool, colorful, and playful bespoke packaging, according to the brand.

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