March 29, 2018
Where? Nantes, France
When? Redesigned in 2017
Store type: boutique with independent brands
Owner: Isabelle Lermite
Q: Who has directed the redesign of your store?
A: An agency called Decodheure – in 2017. The store has been here since 2008, and it was time for a new look. Now we have bright colours and strong design features drawing inspiration from Memphis and Cubism. We have focused on the design and a really original colour scheme. I am totally in love with it!
Q: What collections are you stocking this year?
A: Thom Browne, Kuboraum, la eyeworks, Kaleos, Dita, Coblens, Marni, Cutler and Gross and more. I stock eyewear by the creators, from the most sober to the most original…
Q: And the accessories?
A: We also have a corner for accessories…while you are having a coffee you can also find jewellery and other accessories like leather goods.
Address: 24 Rue de Strasbourg, 44000 Nantes, France