Maui Jim’s decision to extend their distribution facility in Braunschweig Germany with a state of the art prescription lab is confirmed as a major success by Hans-Jürgen Penzek, Vice President Europe, Maui Jim Sunglasses. Since the opening in June 2018, the lab has increased its workforce to 18, and expects to be working with an average output of 300 jobs per day by end of 2019. The company confirms that their service in Europe and Asia has been enhanced by the opening of the lab, and that new business has been achieved as a direct result of the excellence of the German standard of production.
According to Penzek, the lab is servicing all the European markets as well as Dubai, South Africa, Hong Kong and China. It has been designed to mirror the operations of the Peoria (Ill.) lab and staff have been trained alongside visiting technicians and experts from the US, which currently employs 100 production staff. “We realised that in the future the Peoria lab would run out of capacity and we had the choice of extending there or opening a new facility. With the central warehouse already established here in Germany, it made sense to build the lab over here to meet growing demand on this side of the globe.”