LEAP INTO THE FUTURE

Author: Clodagh Norton

Feature Story
October 21, 2019

WELCOME TO 2020
THE START OF A NEW DECADE

The dawn of a new decade approaches. Bold. Dynamic. And technologically dependent. Where the concepts and designs of tomorrow are closer than ever.
And materials, colours and design details across disciplines are influenced by new preoccupations and changing values.

A change of mood is coming in 2020...
it’s time to look forward to a positive new era, a time of transformation, risk taking, rebellious energy and deep, creative confidence.

FUTURISTIC ELEMENTS
Spektre’s aviator model Vincent is a mask design with an ultra-modern, oversized sports look and futuristic elements.
The frame is made from metal and acetate with a one-piece UV400 flash lens.
The nose pads can be adjusted to offer a comfortable fit for all individuals.
Made in Italy.

www.spektresunglasses.com

SCI FI X SPORTS FASHION: MASKS AND VISORS

Futuristic style has returned with the revival of the classic shield and mask designs in sunwear, a look rooted in the 1990s (think Oakley in the 90s and in the 1960s with Cardin and Courreges), with sci-fi colours, details and imaginative lens shapes that move away from the now familiar Matrix future- retro reduced sizes and shapes – so popular last summer - toward more exaggerated oversized designs that have already been an exceptional stand-out addition on the catwalks.

Fashion has long been fascinated by the future and a new decade is reinvigorating that feeling some remember from the 1960s:
“The space race in the 1960s produced a crop of young designers aiming to equip the masses for what they assumed to be the next frontier...nowhere was this truer than with Andre Courreges whose designs epitomized the era’s affection for everything outer space...”
  www.vogue.com
 



KENZO 2019 masks: the brand has been one of the most successful in re-exploring the futuristic design of the oversized mask in 2019

DARING AND POWERFUL RAW#2 by L.G.R (2019)

Also in 2019, as if to underline a change in mood, L.G.R Sunglasses took the futuristic theme to their high-end artisan collection with the release of RAW#2.
This is a continuation of the company’s RAW series conceived from the idea of combining a raw unfinished frame with high performance technical lenses. 
This second edition is based on the concept of a futuristic mask protecting the wearer from the urban environment with wraparound mirrored lenses in midnight blue hues.
 


“Daring accessories with a powerful
visual impact, the RAW #2 limited
edition sunglasses evoke images of the ultimate fighter walking into the contemporary arena for an adrenaline-charged and unconventional urban
festival”.

HUMAN IN A HIGH-TECH WORLD: MATERIAL DIRECTIONS AND ATTENTION TO DETAIL

The space age is not the only reference to the future in this brand-new environment. Standout materials with a special focus on a balance between technology and nature, old-fashioned handcrafting tradition and advanced tech, comfort and excellence in design features prevail; our desire for precision - down to the tiniest detail is growing as advanced technology makes us attentive to all possibilities and design innovations. Trends for Summer 2020 embrace themes influenced by cultural issues such as sustainability as well as ‘connectedness’, emphasizing our need and attention on slowing down and experiencing life with greater sensibility.
 


A new take on streetwear:
VIBE Sunglasses highlights the dynamic sports design of the oversized futuristic masks in their collection.
A throwback to the 90s with a similar highly charged style statement.

EMERGING MATERIAL TECH: YOHJI YAMAMOTO EYEWEAR

This mood is translated in different ways in eyewear. A certain futuristic edge in form and design is pursued in collections such as the Yohji Yamamoto Eyewear line which provides everyday statement pieces with comfort and refinement – and a sharp technical focus. In recent collections, Yamamoto has employed emerging materials such as the new aluminium alloy Duralumin in combination with titanium to create elegant silhouettes with tapered corners and a curved base. Model YY3021 has a front made of the ultra-light material Duralumin, described as a very strong aluminum/copper alloy mainly used in the aviation industry. This alloy has been cut so it is extremely thin (0,8 mm) from the front view, creating a dynamic contrast to the dramatic side view. The precision design of YY3021 offers the signature “Y” on the top of the temple which follows the curve of the head, and improves flexibility of the one-piece beta titanium temple.
The custom-made beta titanium nosepads are inspired from the same signature “Y”, offering extreme adjustability and comfort.

www.brandoeyewear.com

 



“I’m always heading in my own direction,
in parallel to fashion. Because if you’re not waking what is asleep, you might as well stay on the beaten path.”

Yohji Yamamoto

ARTISAN SCIENCE: HAPTER, ITALY

The Italian company Hapter perfectly illustrates how high-tech with a forward-focused direction meets artisan expertise to create products with a different aesthetic for the future. One example by the label from the Italian mountains is the Icons Line, where a material with a tactile rubberised surface is distinctive both in its aesthetics and comfortable feel on the skin. The Italian founder Eric Balzan has dedicated years’ of R&D into the HAPTER collections which, for the new season to come, have also seen a new development in the high-tech patented 8-GON Hinge.

www.hapter.it
 



“HAPTER is research into design where opposites come together, blending them to create a coexistence of different design attitudes and industrial cultures and skills....”

COLOUR TRENDS: THE FORECAST 2020

\\ WGSN COLOUR CHART // Pucci model EP0126 by Marcolin

The Trend Forecasters WGSN have put the pastel green shade of “neo mint” at the top of the new colour palette for 2020 in the worlds of interiors and fashion, and the colour is already appearing across the design worlds and into eyewear. Its freshness and feel-good appeal for both men and women places this ‘optimistic’ colour at the centre of the new colours for the start of the next decade. Other colour tones we’ll be seeing in 2020...




Vera Wang optical style V547/Alouette by Kenmark Eyewear

DIRECTIONAL TONES:
Inspired by nature, warm greens, dazzling blues, soft or pigmented baked yellow and raw clay and other earth-inspired tones.
ACCENTS:
hues used as accents will include fresh, light hues of coral, soft sea blue, bright pink, gold and lilac/violet as well as tones of aubergine and cassis.
FRUITY TONES of cantaloupe, sunny yellow and lemon fizz add a youthful fee-good touch to the new colour mix.  




In keeping with the new colour palette: Andy Wolf campaign #MyAndyWolf, by Christoph Musiol.




Diesel model DL5323 by Marcolin

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