The BOLD Optical Fair went ahead on 13th and 14th September 2020 in its popular location of Huis de Salentein. The fair attracts a wide variety of exhibiting independent labels including European brands – among them KALEOS, L.G.R, Massada, Oliver Goldsmith Sunglasses and IMRESSIO, and collections from further afield: they included l.a. Eyeworks, Frank Custom, Masunaga and Leisure Society. The organisers said: “Bold Optical Fair was the first optical fair to take place in The Netherlands this year after the outbreak of the Corona virus. Many preparations had been put in place to organize this edition well and responsibly and all the extra work was worth it. Many suppliers and opticians were longing for a fair again, also in this Corona era. Meeting up with like-minded people and suppliers once again with a chance to see the latest collections presented, in a responsible way".
“We can only say that the fair went well, everyone followed the rules and there was a relaxed atmosphere. Good business was done and people had the time and space to see all participating brands…” .
Terressa Binnendijk / Walter van Waas, Founders of Bold Optical Fair
Safety measures included handing out masks to visitors, increasing space for exhibitors with the addition of 2 small-scale locations near the main venue and offering more possibilities than previously for cleaning hands frequently.